SUSTAINABILITY SERIES: An Eco-Friendly State of Mind
If you’re like most people, you want to do what’s right for the planet…you’re just not sure how to go about it or you don’t feel like you have the time. Well, we have some suggestions on how you can make a difference. Plus, we’d like to tell you a little bit about what we’re doing since we know this is important to you.
We love our planet and its people — which is why Xterity 3.0 is on a mission to be mindful, creating performance activewear with a purpose. Great apparel shouldn’t come at the expense of our earth or our communities, so we’ve made a commitment to sustainable practices that don’t just lessen our impact, but constantly strive to make a difference by improving our world for you!
We call this philosophy our Triple Bottom Line Approach — prioritizing people, planet and prosperity.
We want you know what we stand for so you can stand with us on real issues that matter.
We’re so excited to share with you what we’re doing to help our planet and explain how! So we’ve decided to kick-off a Sustainability Series where we’ll share updates on our efforts for the health of the planet and our communities along with detailing our goals for the future. Today, we’re tackling the issues that directly affect our planet and what we’re doing to oppose them!
RESTORING THE PLANET ONE PIECE AT A TIME
We believe your activewear should empower you in your fitness goals and also ensure the health of the planet! As we make our Xterity 3.0 gear, we have one mantra that we live by: support the global good without ever sacrificing quality or comfort. We make daily strides to ethically source Xterity 3.0 materials and streamline our manufacturing processes, always approaching sustainability with transparency and authenticity. We’ve achieved important certifications that aid in reducing our sustainability footprint.
- REACH — This ensures your products are manufactured safely (without hazardous chemicals), challenging us to use nontoxic alternatives.
- OEKO-TEX — Similar to REACH, in that every material and accessory used to make our apparel is tested to ensure we’re using eco-friendly methods and substances.
Xterity 3.0 continues to reduce our water and energy consumption while maintaining the quality and comfort of our activewear.
- Energy-Efficient Knitting Machines — Leading to less energy being consumed and, ultimately, a drastic decrease in emissions with a huge upswing in renewable energy produced.
- E-Flow Technology — Our way to fight against the depletion of our clean water supplies and preserve our natural resources.
We know you strive to shop responsibly, and we want to be the company you purchase your activewear from because our values reflect your own. From start to finish, we make sure our activewear is the best for you and inspires change for our planet!
DOING YOUR PART
We care about the quality of our activewear, so comfort is so important to us. But we have another goal in our sights: creating apparel that lasts. Overflowing closets are rampant and with a focus on minimization, it’s become a trend to purge clothes drawers. While intentions may be good, the effects on the environment are not. Throwing away clothing has extremely bad effects like emitting toxic greenhouse gasses — but it’s never too late to change! Our Xterity 3.0 activewear is made to last, keeping them out of landfills longer.
Upcycling is a new trend that we love! Changing something as simple as buttons on a blazer or customizing an old pair of jeans to make old clothing feel new again — now that’s something we can jump on board with. But we understand, even the highest quality clothing eventually wears out and cannot be repaired. If you do need to purge your closet, donate! Find a new home for your old favorite sweater, a place that hopefully isn’t in the trash. Being conscious of where your apparel ends up is just another step in the right direction.
One company may not be able to change the world, but by doing our part, we believe that our efforts can make an impact on our planet and inspire others to join us in making a change. We’re committed to giving you the best performance activewear in the best possible world — because you deserve it.
Stay tuned for the next update on our sustainability efforts. But in the meantime, we challenge you to join us and make a difference. Check out these simple tips on how to make your wardrobe more sustainable! Even one small change in your daily routine can lead to an impact on a larger scale. We know it’s not easy, but once you take the leap, there’s nothing better than living in an eco-friendly state of mind.